UnBound X

About

Project
Brand: UnboudX
Client: UnboundX
Year: 2024
Industry: FinTech, EduTech
Location: USA

 

Deliverables
Visual Identity
Web Design
Web Development
Illustration
Typography
Motion Design
Interaction
link unboudx

 

UnBoundX is a US-based FinTech startup that aims to democratise finance. The platform is a space for sharing knowledge, views on investing as well as providing opportunities for active investment

In building the brand image, we wanted to emphasise the social aspect of the platform

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From the beginning, we knew that the platform was aimed at a young audience, so the communication had to be direct and modern. We used fresh visual codes such as gradients and dynamic page layouts to appeal to a younger audience.