Rapid Pipeline


Brand: DGG
Client: RapidPipeline
Year: 2024
Industry: Software Development
Location: Germany


Brand Strategy
Visual Identity
UX/UI Design
Web Design


RapidPipeline is a product from German company DGG that allows you too quickly optimize 3D materials and convert different file types. With the development, DGG decided to change the name to RapidPipeline to use the pipeline metaphor to emphasize the product’s features – freedom, flexibility and speed. We were responsible for rebranding the brand and designing a new website.

The pipeline metaphor represents the flexibility and modularity of the product

This was our second collaboration with DGG. 5 years earlier we were responsible for the branding of their product called Rapid Compact. After changing the company’s name to Rapid Pipeline and developing the functionality, we were invited to create the brand image once again. The company’s new values also meant a new image and communication.

The website is a mix of simplicity and minimalism with 3D elements.